Gusto Payroll is a payroll application designed for S-corps and small businesses. It was first launched in 2011 under the name ZenPayroll, which the founders then altered to the catchier Gusto as they added more features.
Its initial proposition was simple: to be an online payroll provider where businesses can automate the same functionalities of many programs that live offline. It was aimed at around 6 million small and medium enterprises across America that were living off programs developed for larger companies, like Run Powered by ADP. When Gusto launched, around 31% of people who ran SMEs used manual processes to do their payroll, which made each cycle vulnerable to human error and unnecessarily time-consuming.
ZenPayroll was completely transformed into Gusto in late 2015. With the rebrand came a new feature that allowed users to compute, modify, and automate processes for employee benefits. Workers' compensation and health insurance trackers were added as they leveraged their already growing database of nearly 10,000 customers.
When they saw that people wanted more, they kept adding more and more features. Since 2015, their platform has branched out into many software integrations, like worker's compensation with AP Intego, and accounting features from third-party accountants.
Even before Gusto was born after ZenPayroll, it enjoyed one of the highest Net Promoter Scores in its niche. 87% of Gusto clients said that they would encourage fellow business owners to use it. Here are a few reasons why:
How does Gusto payroll work, and how much is it going to cost you? In this section, we're going to go over Gusto's three payroll plans and what comes with each.
The base-level version is similar to competing payroll services like ADP but it provides employee self-onboarding, which you can't find in any other payroll software in its price range.
All a business owner needs to do to hire an employee is to enter their name, hire date, and other basic information. The system then adds them as an employee and they can do the onboarding themselves, then it would grant them access to their pay stubs, tax documents, and more.
Once a plan is upgraded to the Complete version, it's going to have access to modifiable administrator and manager permissions. A business owner can determine what their payroll and HR staff can do. Some admins can run payroll, pay contractors, and view tax filings, while some can manage time tracking, team insights, and employee benefits.
It also gives customizable templates that a manager can give employees to e-sign. After employees acknowledge these documents, it would show up on the dashboard. This is very useful for employee growth charts, employee handbooks, and eligibility forms.
The Concierge version is made for larger companies with no extra cost per employee, just a steady additional charge on the monthly base cost. It provides more guides that are employee and HR-focused, like custom employee handbooks, job description templates, and HR policy templates. It also provides the plan holder with a direct line to the Gusto support team.
Suppose you're a small business in the market looking for a new payroll provider. The first choice you might have to make is between Gusto and Intuit QuickBooks. Both of these solutions are made specifically for small businesses and come with an impressive list of features at a good price.
Gusto and QuickBooks Payroll come in three similar pricing levels. You will pay a basic price on top of a fee that's charged per employee, per month, and for both, you would only pay it for currently active employees and contractors that are currently hired.This pricing system is slowly becoming the norm in this niche of the payroll software industry. Gusto's pricing tiers are as follows:
It also provides contractors with work they can do themselves, such as creating 1099 forms and other various filings.
It's worth noting that Gusto is generally less expensive than most offerings in the market, including QuickBooks. Many payroll solutions rely on promotions once in a while to stay competitive, so it truly helps to check every now and then.
Gusto takes care of all of the most daunting tasks that you'll ever have to deal with as a business owner. In this section, we'll cover the feature sets that Gusto offers per plan and compare them against each other.
For the core plan, you get employee self-service, individual profiles, and support for health benefits and workers' compensation, on top of full-service payroll.
The Complete plan offers the same features as the Core but with additions that are indispensable for companies with 30 employees and up.
The Concierge plan is Gusto's most comprehensive offering.
Compare Features
Basic | Complete | Concierge | |
---|---|---|---|
Full-Service Payroll | |||
Unlimited payrolls | Y | Y | Y |
All 50 states | Y | Y | Y |
Tax filings and payments | Y | Y | Y |
State and Federal Unemployment Insurance | Y | Y | Y |
W-2s and 1099s | Y | Y | Y |
Garnishments | Y | Y | Y |
Multiple pay rates and schedules | Y | Y | Y |
Tip credits | Y | Y | Y |
Direct deposit | Y | Y | Y |
Paid-time-off policy tracking | Y | Y | Y |
Holiday pay | Y | Y | Y |
Time-off tracker & reporting | Y | Y | Y |
Accounting integrations | Y | Y | Y |
Time-tracking integrations | Y | Y | Y |
State new hire reporting | Y | Y | Y |
Payroll reports | Y | Y | Y |
Employee Benefits | |||
Paystubs and tax forms | Y | Y | Y |
Lifetime access | Y | Y | Y |
Payroll self-onboarding | Y | Y | Y |
Payday emails | Y | Y | Y |
New hire welcome | Y | Y | Y |
Gusto Cashout™ | Y | Y | Y |
Health Benefits Administration | |||
Licensed benefits advising | Y | Y | Y |
Online enrollment | Y | Y | Y |
Employee support | Y | Y | Y |
ACA, HIPAA, ERISA compliance | Y | Y | Y |
Worker's Comp Administration | |||
Integrated pay-as-you-go policies | Y | Y | Y |
Automated billing | Y | Y | Y |
Online estimates | Y | Y | Y |
Best-in-class Support | |||
Unlimited phone, email, chat | Y | Y | Y |
Permissions | |||
Customizable admin permissions | N | Y | Y |
Manager permissions | N | Y | Y |
Employee Offers and Onboarding | |||
Online offer letters | N | Y | Y |
Secure document vault | N | Y | Y |
E-sign custom documents | N | Y | Y |
Time management tools | |||
Simple time tracking | N | Y | Y |
Time-off requests | N | Y | Y |
Automated payroll sync | N | Y | Y |
Calendar sync | N | Y | Y |
Custom paid holidays | N | Y | Y |
Employee Directory | |||
Org chart | N | Y | Y |
Coworker directory and fun facts | N | Y | Y |
Custom fields | N | Y | Y |
Employee Surveys | |||
Anonymous employee surveys | N | Y | Y |
Survey trend analysis | N | Y | Y |
Certified HR Pros | |||
Actionable feedback | N | N | Y |
Unlimited ask the pro | N | N | Y |
HR compliance help | N | N | Y |
Employee relations advising | N | N | Y |
HR Resource Center | |||
Custom employee handbook | N | N | Y |
Job description templates | N | N | Y |
HR guides and policy templates | N | N | Y |
Harassment prevention training | N | N | Y |
Proactive compliance updates | N | N | Y |
Dedicated Support | |||
Dedicated support team | N | N | Y |
Direct line for phone support | N | N | Y |
Gusto is highly modular and compatible with most programs that business owners use for accounting, time tracking, point of sale, business operations, and expense management.
Accounting is made more efficient, less prone to mistakes, and snappy by letting you know what changes are made in your accounting pipeline in real-time. Gusto can be integrated with these accounting programs:
Time tracking can be integrated into Gusto by exporting employee hours from other apps for more efficient management. Gusto can work with:
These point of sale systems can be seamlessly joined with Gusto by syncing up employee hours and profiles.
Gusto is widely compatible with business operations programs that are tailor-made for particular industries like:
Employee information and business expenses can be seamlessly imported into Gusto and combined into the payroll data. It can be integrated with these two apps:
Gusto already has a very impressive offering with its three plans, but if you're looking for more features, they offer their in-house add-ons that are separate from product integrations. You can add these like a side dish to a meal, and they will mostly reflect the unique needs of your business.
Gusto does a great job of transparent payroll management and automation. Since all transactions are virtual, it must be fed the proper data. For this, it adopts a flexible mode of operation as it adapts and recognizes calculations no matter their complexity.
However, some entries and compliance changes must be verified and confirmed from within the system, and it may end up with some possible inconsistencies in real-time use. Gusto allows the administrator to choose how an employee is paid, and it can't be liable for faulty data because of the time it takes to verify things.
Gusto also doesn't provide its benefits feature for states other than California, Massachusetts, Colorado, New Jersey, Florida, New York, Georgia, Ohio, Illinois, Washington, Pennsylvania, and Texas. More states are going to be joining this roster as new updates are rolled out.
Another downside of Gusto is it can leave too much power to the employee. Employees have the admin rights to adjust the hours on their PTOs, and you will have to create countermeasures to stop it. For part-time and project-based employees with varying hours, this process becomes difficult.
Gusto is designed to comply with EIRSA, HIPAA, and ACA standards, and it will check your data for a comprehensive compliance report, unlike other systems. However, different states have different overtime laws and unless a FEIN account is already present for a state, it will not conform to them. This is an area that could be improved by additional automation and connectivity.
Another issue with connectivity is Gusto's lack of a mobile app. Today, people can log in to Gusto through their mobile browsers, but if you're a business owner who needs to approve time offs or a change in personal information while on the move, you're out of luck.
It's not very hard to search online and find glowing Gusto payroll reviews. It's just simply one of the best payroll services for small businesses today.
Gusto is very easy to setup. To get things ready, all you would need to do is fill up an online form with your filing and mailing address, your bank account, pay schedule, federal tax ID, and state tax setup. To add employees, you can send an official invitation with a pre-filled template and ask for their basic information, and then you can enter them into the system.
Gusto also makes it very easy to process payroll. If you've ever processed payroll in the past, you would know how much of a headache it is. With Gusto, you just have to log in at the time when payroll is due, input the number of hours you've tracked per employee, and it will give you a summary replete with taxes and liabilities.
Another great thing about Gusto is how it handles the little things. It makes scheduled direct deposits to your employee's accounts and delivers pay stubs electronically to their email accounts, which simplifies the payroll process.
Whatever accounting software you're using, chances are, you can automatically import transactions to Gusto. Integration is one of its core strengths. As soon as you run payroll, Gusto is going to send your new transactions over to your accounting software, and all you have to do is review and approve them.
Finally, if you're doing payroll by yourself or with a bookkeeper, it will cost you exponentially more than just getting a simplified solution like Gusto. They're very fair about their pricing. If you let go of an employee or contractor during a certain month, you would only pay their per-head fee up until the last time they were paid, which speaks to the quality of their business practices.